We discussed cross-cultural communication.
That kind of situation sometimes happens because they do not know each other.
If you are willing to start business in Japan, the first step is to know about Japan.
Here are some books we would like you to read.
“An Introductory Handbook to Japan and in People”
“A Bilingual Hand book on Japanese Culture”
These books are for Japanese to introduce their culture and daily custom to foreign people. However, it is pretty useful because those are written in English and Japanese. Moreover, Japanese people who are interested in doing business with foreigners might read it. So, this must be a good ice breaker.
The first step is always the most difficult part.
It means that to take action as soon as possible leads you brilliant success.